Sunday, August 29, 2010

Seth Godin Says It All.

So much of what Seth says in this blog has been on my mind. As I've struggled to articulate it he hits the nail on the head:


"The blizzard of noise (and the good news)

As the amount of inputs go up, as the number of people and ideas that clamor for attention continue to increase, we do what people always do: we rely on the familiar, the trusted and the personal.
The experience I have with you as a customer or a friend is far more important than a few random bits flying by on the screen. The incredible surplus of digital data means that human actions, generosity and sacrifice are more important than they ever were before."

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